walkerlab is a strategy and communications team like no other.
We make the complex simple and we get it done.

We do PR campaigns and we make them simple

We love creative public relations campaigns and media relations for businesses and causes with purpose.

We've handled PR campaigns for large and small business, government and non-profit organisations, including startup launches, community campaigns and brand profiling, A walkerlab PR campaign will connect with your existing goals, help you grow and manage your reputation as a hands-on trusted partner.

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Some examples of our PR work:

• National media and stakeholder profile campaign for the release of State of Play: an update on Public Transport Contracting in Australia, a transport policy report by the Tourism and transport Forum with L.E.K. Consulting including arranging coverage in the Australian Financial Review and online launch event with senior industry stakeholders speaking and participating.

• Startup launch campaign with Founder profiling at the centre for pandemic-inspired hyperlocal Sydney start-up food delivery platform, Love Local. Results included: extended feature interview with founder on SBS TV World News, founder photo on front page feature of local newspaper, exclusive case study features in online business media; also arranged interview on hospitality podcast, photo publicity in City of Sydney communications, and curated a targeted social media buzz in the desired target market, and more.

• Media engagement strategy and pop-up press office for the Tenants' Union of NSW response to NSW Government Covid-19 measures, including press release and coordinating media interviews and coverage of CEO and key messages in TV, radio, print and online media. CEO interviews on TV: Ten's The Project, ABC News, and SBS. Radio interviews on ABC and 2GB. Print and online coverage taking in Guardian Australia, Nine and syndication across Australian Community media. Media monitoring by walkerlab with Isentia pointed to a reach of 2.3 million people over two days and estimated value of over AU$9 million.

• Publicity campaign for the opening of Baked by Keiran in Sydney's eastern suburbs, including feature in Broadsheet, and more.

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For case studies relevant to your specific needs, get in touch with the walkerlab team today!

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